How to Blog WordPress Dashboard

The body goes here. I would suggest writing your blog on Word so that you can check for spelling and have the  content saved just in case you crash.

All content must have at least one Link to your website or social network and perhaps a link to a magazine, news article or website which hits on your content. Please look at online magazines, online newspaper and popular blogs for examples of how it’s done. You will notice that the title of the blog is just like a newspaper or magazine heading. The creation of your title automatically becomes your URL – this is why you must have keywords so that it is grabbed for SEO. Again, look at magazines and newspapers – keep the title short and to the point and right on the subject. Top Tens are very popular with readers as they know they are usually going to read a top ten list that hits the points and is easy to read and navigate.

The body of the blog is to be laid out just like any online magazine or newspaper  – paragraph breaks, images and videos. The bar above has basic document editing such as Bold, Italics and bullet points. On the right of text alignment  – left, center and right, you will notice two Link symbols. This is how we link your blog to another website. In order to do this you must highlight the area in your blog you wish to post the link – you can highlight a letter, word or paragraph. Highlight it then click the Link on the left. An Insert Link pop up box…pops up. You enter the web URL address in full and click Add Link. To change your mind – you can break the link by highlighting the link and then clicking the broken Link symbol.

It’s best to have an image with every post as we tend to bark at too much text. I’m going to publish this and then post a new blog with an image.

Before you click the Publish button on the right. Enter Tags below – this is for your SEO. Tags are keywords to do with your blog post. Click Add. If you don’t want to Publish just yet -perhaps you want to back up a few posts and publish them at different times, you can click on Save Draft on the top right. You can also click on Preview to see if your post is looking how you want it – paragraphs, images, links, etc. Below the Publish button is Categories. This is to sort/file your blog posts into relevant groups. For instance, you can Add New Category for one of your subjects. Whenever your blog post is about that subject you can click on that Category and after it is published it will be filled on your blog for readers to see all the blog posts to do with this particular subject.

Even after you’ve published a post, you can still go back to edit it in the Dashboard or delete it or hide it for future publishing.

Okay, Publish this and now I’m on to an imaged blog post.

Social Media Networks

gl/2009/2/19

Websites are no longer the online marketing tool for your business. Social networking, through blogs and network hubs like Facebook, have taken over the world in connecting people. And it’s no longer the sport of the young or tech nerds, businesses have found it the most effective, cost effective, and modern way to communicate their business to people of all ages. This is the digital age. Do you want to stay connected?

PR web marketing, social networking experts, and professional bloggers are essential in making sure that articles about your business are search engine optimized, have links back to your website, and are given as much exposure online through social network hubs, web magazines and blogs. Think of it as PR for your business.

Successful and long-term blogging can be directed to bring in tremendous business. By posting articles about your business or posting articles that even just mention your business in passing, you gain customers because your business name or product is linked back to your website, and in turn lifts you up the ranks. The more buzz your business receives, the higher the ranking on search engines like Google.

The power of blogs gets your business noticed by promoting your new services, products, and website through professionally written blog posts, articles, interviews, and other promotional and marketing services through hubs like Facebook. Invites through Facebook can be directed to a certain demographic about your business activities and is the most popular way to organize and publicize a marketing event around your business.

Like any marketing campaign, your blog content should be updated at least once a week, sometimes every day. Not many business owners can keep up with this task. Bloggers have expertise in writing for an audience and can supplement the business owner’s personal blog posts or provide 100% of the content as ghostwriters. After all, a blog is about connecting and communicating with your readers. A blog about your business sets you apart and gives your business a human face. A conversational and user-friendly blog that describes your services, shares stories about who you are, and will encourage readers and potential customers to your site. Blogs are set up so that readers/customers can make a comment about a post, thus you will know first hand how your business is doing and what your customers need. Conversation builds trust.

Social networking hubs: Facebook, Myspace, Twitter, LinkedIn, Digg, StumbleUpon, and around 40 others. Applications and plug-ins are available so that social networking sites are updated every time a new blog post is published. Think of this as a press release. A blog post is published about your business, it is then sent out to your readers and potential customers. Each post is linked back to your website. What this means is that your URL is posted on every blog post. Customers from all over the world can click on your URL and be linked back to your website.

 

Ginger Media & Entertainment provides PR web marketing, development, and project management services to the art, media, and entertainment industries, and social networking services, blog and article content to business and editorial websites.